Start Here
Five essays that explain the whole thing
This journal is one collector documenting the trials and tribulations of the hobby: the buying, the culling, the photography, and the occasional obsession. If you're new, these five essays will tell you who's writing and why. They stand alone; start anywhere.
- 01
Taking Back Time
The origin story. An executive coach said put the phone down. It somehow ended in 140 watches.
- 02
There Are Only Seven Watches
The manifesto, and the essay readers argue with most. Every watch you will ever want is a variation on one of seven.
- 03
Watches Are Terrible Investments. Buy Them Anyway.
The money talk, with sports cards and a 1996 Cartier auction as the evidence.
- 04
I Take Pictures Of My Watches. Here's What The Data Says
The data project. A year of photography run through an AI, and what it revealed about taste.
- 05
The Long Hunt for a Cartier Tortue Monopoussoir CPCP
The chase. A year and a half hunting one Cartier, lost by twelve hours, landed anyway.
140 to 40
The spine of this journal: culling a collection from 140 watches toward 40, and what the process taught me about buying, owning, and letting go.
Curious who's behind this? The About page covers the collector, and the FAQ covers everything else, from camera gear to collecting philosophy.